Laplink

Client
Laplink Canada
Role
Online Marketing Coordinator
Task
SEO, Email campaign, Pay Per Click Marketing

Laplink, an international company with 25 years of experience in PC utility software.
As the online marketing coordinator, I did:
- Developed and executed a long-term online marketing strategy.
- Managed and maintained Pay-Per-Click accounts (Google Adwords, Yahoo, MSN AdCenter). Doubled online sales in 3 months.
- Assisted with Email and RSS marketing campaign.
- Manged Affiliate Marketing Account.
- Search Engine Optimization for existing website.

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